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?Facebook has reported an increasing amount of traffic to its mobile websites in the UK and USA, with the UK usage growing at a faster rate than in the US.
Facebook said that its mobile monthly active users had increased by 18 percent in the USA and by 22 percent in the UK during the month of June as compared with the previous year,
"We see this as a fantastic opportunity with empirical evidence of people staying engaged on mobile phones and using Facebook," James Quarles, regional director for Britain and Southern Europe told the Reuters news agency..
"As people are away and on holiday, it provides a different opportunity for brands to think differently about Facebook."
Facebook has come under pressure to increase its mobile revenues which have lagged its desktop computer advertising. When the company was first listed on the stock market, it admitted that its mobile revenues were a weakness, but has since invested heavily in the market./p>
The company now claims around 750 million users of its mobile website globally.
It will announce its financial results on the 25th July.
On the web: Reuters
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Tags: [facebook]? [UK]? [USA]?
Source: http://feedproxy.google.com/~r/cellular-news/LmiX/~3/kAiYfIBGmvc/61082.php
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